Dr. John Eaton graduated from the University of Michigan with a BA in Psychology. He received his Ph. D. in Marketing from the W.P. Carey School of Business at ASU. Dr. Eaton has been a faculty advisor for the AMA at ASU since 2006.

Career and Professional Awards:

• W. P. Carey School of Business Faculty Advisor of the Year Award, Recipient 2009
• W. P. Carey School of Business John Teets Outstanding Undergraduate Teaching Award, Recipient 2009
• W. P. Carey School of Business Faculty Advisor of the Year Award, Finalist 2008
• W. P. Carey School of Business John Teets Outstanding Undergraduate Teacher Award, Finalist 2008
• College of Business Outstanding Graduate Student Teacher Award, Recipient 2000
• College of Business Outstanding Graduate Student Teacher Award, Finalist 1999
• College of Business Outstanding Graduate Student Teacher Award, Recipient 1996

Research Areas:

• Marketing management: Market strategy and performance relationships, brand equity and brand community, sponsorship effects on brand image
• Consumer behavior: Brand image and personality, retail design atmospherics, role of emotions and expectations

Hometown: A very small town near Ann Arbor, MI
Hobbies: Sports
Interesting Fact: I've climbed 44 of the 50 states' highpoints

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